Praxis Wins Creative Excellence Award

Praxis Wins International Best of Show for Creative Excellence

NASHVILLE, Tenn. – July 16, 2008– Praxis, a company specializing in centralized patient recruitment for clinical research studies, was recently awarded Best of Show as well as two Gold International Awards of Excellence (IN-AWE Awards) by the Healthcare Communication & Marketing Association (HCMA) at their annual conference in Dallas, TX, one of the healthcare advertising and marketing industry’s most prestigious honors. These awards are unique among healthcare awards because the judging criteria incorporate strategy and performance, as well as visual creative appeal. “Winning an IN-AWE Award has always stood as a testament of effective healthcare marketing. Taking home Best of Show was the piece de resistance, especially since our work was up against over 900 entries from top agencies across the world” says Donna Beasley, Vice President of Operations and Marketing, Praxis.

Praxis won Best of Show and a Gold award for a business-to-business marketing campaign – Have Patients! – Praxis earned a second Gold award for one of the campaign’s individual direct mail pieces.  “Praxis’ brand has been built on creativity and effectiveness, not only for our own business building and awareness efforts but also for each of the unique recruitment campaigns we create specifically for our sponsor partners”, says Beasley.

Praxis Communications, Inc., headquartered in Brentwood, Tenn., provides the pharmaceutical and biotech industries with a wide range of global services for patient recruitment and retention for clinical trials including patient profiling, recruitment planning, centralized fulfillment, media relations, advertising and program management. For more information, call Praxis at (615)312-8207 or visit www.GoPraxis.com.