BBK Worldwide Extends mHealth with Mobile Streaming Video App
BBK Worldwide, a clinical trial marketing firm, announced My Research Mate, a live streaming video app platform developed to educate consumers about treatment options and available clinical research studies.
BBK Worldwide, a clinical trial marketing firm, announced My Research Mate, a live streaming video app platform developed to educate consumers about treatment options and available clinical research studies, and the importance of clinical research more broadly. The app is intended to offer an enhanced experience through live video interactions with researchers, thought leaders, advocacy groups and even other patients and caregivers. BBK developed the app based on the fact that consumers increasingly prefer video over other forms of communication. It’s estimated that video will account for 74% of all internet traffic and 33% of tablet owners watch more than an hour of video on their device each day.
Unifying Industry to Better Understand GCP Guidance
May 7th 2025In this episode of the Applied Clinical Trials Podcast, David Nickerson, head of clinical quality management at EMD Serono; and Arlene Lee, director of product management, data quality & risk management solutions at Medidata, discuss the newest ICH E6(R3) GCP guidelines as well as how TransCelerate and ACRO have partnered to help stakeholders better acclimate to these guidelines.
FDA Grants Priority Review to Merck’s sBLA for Winrevair After Early Success in ZENITH PAH Trial
July 2nd 2025Merck’s bid to update Winrevair’s label advances with FDA priority review, backed by Phase III ZENITH data showing a 76% reduction in major morbidity and mortality events in patients with pulmonary arterial hypertension.
